Curry Chandler

Curry Chandler is a writer, researcher, and independent scholar working in the field of communication and media studies. His writing on media theory and policy has been published in the popular press as well as academic journals. Curry approaches the study of communication from a distinctly critical perspective, and with a commitment to addressing inequality in power relations. The scope of his research activity includes media ecology, political economy, and the critique of ideology.

Curry is a graduate student in the Communication Department at the University of Pittsburgh, having previously earned degrees from Pepperdine University and the University of Central Florida.

Moving forward in Pittsburgh

The New Year started with a boom in Pittsburgh, and this period of calenderial transition portends more changes than usual. When I returned to Pittsburgh this past summer after an extended absence I had to steel myself for the changes wrought by the pandemic. It seemed unfathomable that a popular nightlife spot like Brillobox would close, or a hallowed neighborhood haunt like Take A Break would go for up for sale (however, the proximity of both these venues to Lawrenceville leads me to wonder how much the pandemic can be faulted, or whether the economic impacts of covid-19 only exacerbated the already established patterns of gentrification, capitalization, and dispossession…see also the massive new development taking shape on the former Penn Plaza site, a project that seems to have shifted from stalemate to speed train after the advent of coronavirus.). The closing days of 2021 saw similarly unthinkable news with the announcement that Pamela’s was shuttering its iconic Squirrel Hill diner location.

The long tail of the pandemic and the pervasive encroachment of gentrification will continue to remake the landscape of Pittsburgh, just as they are shaping cities around the world. But this new year also marks a political shift in the city. Today (January 3rd) Ed Gainey will be inaugurated as the 61st mayor of Pittsburgh and the city’s first mayor of color. Over the past weeks there have been numerous reflections and retrospectives on the legacy of outgoing mayor Bill Peduto. For me, Peduto’s mayoral tenure will always be associated with mobility and infrastructure. Not only did his administration create the Pittsburgh Department of Mobility and Infrastructure, but these were central focal points for my research into neighborhood change and development in the city over the last several years.

The final year of Peduto’s term saw further inroads in transit policy and innovation. Last July the city launched Move PGH, which was touted as the country’s first transit app for non-car transportation. The new initiative was accompanied by the introduction of e-scooters onto Pittsburgh’s streets, part of a comprehensive approach toward making the city a “leader in car-free mobility.” The fleet of electric scooters soon became an ubiquitous presence in Pittsburgh and sparked a rash of complaints over where the vehicles were being ridden or abandoned on city streets and sidewalks. Local media began covering scooter sightings on highways and in tunnels. As with the introduction of autonomous vehicle testing on the city’s streets years earlier, the Pittsburgh city council had to explore ways of legislating and regulating the new transportation technology.

In August a transit report ranked Pittsburgh the third-best 15-minute city in the country. The 15-minute metric refers to the availability of daily necessities and amenities within a 15-minute walk or bike trip. The study also highlighted the impact of affordable housing on mobility and accessibility, echoing a recent report that linked public transit funds to racial equity. That same month census data revealed that Allegheny County saw its first population growth since 1960, while also providing further statistical support for the much-discussed displacement of Black residents from Pittsburgh.

In September the Peduto administration announced the 2070 Mobility Vision Plan, a framework for the next 50 years of infrastructure investment in the city along with a commitment to “mobility justice.” The announcement of the vision plan was preceded by a host of new and proposed transit initiatives from the Pittsburgh Port Authority. The latter half of 2021 brought numerous other transit-related developments in the city including debate over the impact that a proposed Amazon distribution center would have on the streets of Lawrenceville, and a grant to transform a section of South Side’s 21st Street into a “complete green street.”

The closing month of 2021 saw a final flurry of mobility moves in Pittsburgh. Mayor Peduto announced plans to transform an abandoned road behind Bakery Square into a “living street,” with visualizations of the re-imagined streetscape. Residents of Hazelwood received news of a long-awaited sidewalk improvement, while mayor-elect Gainey announced a pause on the Mon-Oakland Connector that has long featured in debates over the remake-formerly-known-as-Almono that has been incrementally emerging in Hazelwood. Also in December, the city passed new legislation that bans parking in designated bike lanes.

All of these mobility-related initiatives are “on brand” for the Pittsburgh identity that Peduto has promoted during his term, but the bike lane legislation is a particularly appropriate measure for his final days in office. As I’ve mentioned before, bike lanes took on a distinct symbolic resonance in the mayor Peduto era. The newly dedicated lanes and other cycling infrastructure became synecdoches for the generational culture wars: bike lanes were regularly mentioned in letters-to-the-editor and the comment sections of local news websites as Pittsburghers decried a perceived shift away from traditional Steel City values toward the lifestyle preferences of the hipster-millenial-industrial-complex. While my own political values were typically at odds with the spirit in which bike lanes were cited in these cases, there is a germ of truth in what these Pittsburghers were responding to: bike lanes have been mobilized by municipalities as attractors for members of the “creative class,” and the social disparities inherent to “walkability” and “complete streets” rhetoric have long been noted. Indeed, my main contention with Peduto’s tenure hinges upon an overreliance and uncritical acceptance of “creative class” development initiatives (in conjunction with a pervading ethos of hegemonic liberalism that often expressed the right sentiments while falling short of inscribing them into policy).

This inherent ideological antagonism between the residual imaginaries of Pittsburgh’s gritty industrial heritage and the glossy banalized tech-sector landscape that has taken its place was aptly captured in a Pittsburgh Post-Gazette editorial published on New Year’s Day. Aside from correctly identifying the dominant contrasting urban identities that characterized Peduto’s mayoral term, the editorial seems ambiguously ambivalent toward the outgoing mayor (the conclusion is that Peduto was good for Pittsburgh but could’ve been better?). The compromised tone of the editorial may indeed be the result of a compromise among staffers: the Post-Gazette editorial board has long been highly suspect if not entirely disreputable due to the nefarious and noxious influence exerted by its right-wing ownership, but it seems that the editorial board will also be changing in the new year.

Mayor Peduto has given several interviews recently, reflecting on his accomplishments in office with a considerable degree of candor (I want to especially recommend this excellent write-up from Public Source). In one such reflection Peduto said that he might be remembered as “a bridge over troubled water.” It’s such a perfect cap to Peduto’s history of on-brand messaging rhetoric, drawing upon the bridges with which Pittsburgh is so closely identified as well as the emphasis on mobility and infrastructure that he foregrounded as mayor. It occurred to me this week that Peduto was first sworn in as Pittsburgh mayor in 2014, the same year that I arrived in the city. I remember watching his episode of Undercover Boss later that year. His approach to governance and vision of the city that he put forth has been integral to my experience of Pittsburgh.

Moving forward, and as long as I remain in Pittsburgh, I will continue to track the unfolding patterns of neighborhood change and development strategies, particularly as they relate to both old and new mobility infrastructure initiatives. Some of the ongoing infrastructure investments I am most interested in are not necessarily driven by transportation. For instance, Peduto’s “Dark Sky initiative” to combat light pollution by replacing 35,000 streetlights with LEDs. And more recently the Pittsburgh City Council approved the designation of six greenways to become city parks, a move that among other things addresses the importance of urban greenways in a post-pandemic world.

Incoming mayor Gainey has reasserted his commitment to a more diverse and inclusive Pittsburgh. As I’ve stated before, I am excited for this new era of civic leadership in the city, while also anxious about the racist rhetoric (whether explicit or implicit) that will surely emerge in public discourse during Gainey’s tenure. I wonder what will replace “bike lanes” as the metonymic signifier for competing cultural values and ideological struggles in the coming years.

Anthropocene Imaginaries: Climate Fiction as Communication Infrastructure

Early reviews for Adam McKay’s new film Don’t Look Up are out, and they are decidedly mixed. This new movie seems to continue McKay’s trend of real-world-oriented comedies that engage with current socio-political events. McKay has transitioned from broad comedies including notable collaborations with Will Ferrell to a series of based-on-a-true-story/ripped-from-the-headlines entertainments. His films adopt a left-adjacent critical stance even though their output is often ideologically specious (the much-lauded The Big Short recapitulates a narrative of outlier exemplars of greed rather than recognizing the contradictory logics inherent to capitalism, and the otherwise impressive Vice contains a baffling scene where Steve Carell’s Donald Rumsfield laughs off the notion of ideology itself). Don’t Look Up is being received as a thinly-veiled climate change fable, which makes it the latest entry in the growing genre of climate fiction.

Writing for the L.A. Review of Books, Katie Yee outlines the language of climate fiction:

The landscape of climate fiction is populated by Greta Thunbergs. It features eerily mature kids, left on their own. While our instinct should be to protect and pacify the children, ironically, in these novels they are forced to be the purveyors of cruel truths as the adults around them are lulled into a state of passivity. The roles are reversed. The alarm here is new, electrifying, contagious. Just as Greta Thunberg speaks directly to you in the ads, these characters invite you into the fold of these stories. They warn us not only with the tragedies they face but with the careful words they use to recount them. Climate fiction is just as much about the tales we spin, the way we talk about our actions.

This past July I watched The Tomorrow War. Attempting to justify my rationale for doing so reminds me of Bill Hicks’ explanation for eating at a Waffle House: “I’m not proud of it, I was hungry.” In my case it was because I was days away from a major move and was eager for distraction as I packed boxes. I had anticipated that the movie would provide some alien invasion schlockery but was surprised when the opening sequence featured the interdimensional arrival of soldiers who announced themselves as “your children and grandchildren.” These soldiers emerged into our present day to deliver a warning of humanity’s imminent destruction. Watching these scenes it was impossible to not think of Greta Thunberg, the climate change activist whose impassioned pleas for her generation’s future have thrust her to the forefront of the climate culture wars. Did The Tomorrow War’s scenes of soldiers interrupting the World Cup to deliver a message of impending doom from the future not evoke a remediated echo of Thunberg’s famous “how dare you” address to the United Nations?

It was an invigorating metaphor for contemporary climate anxiety, and I was interested to see whether the filmmakers would lean in to this angle or if it was an unintentional veneer on this science fiction story. To my surprise, there were persistent allusions to the climate crisis throughout the film. The protagonist, played by Chris Pratt, is an ex-military operative now teaching high school science. When we first see him in his classroom he is trying to engage his students who have lost all interest in their studies in light of the revelations from the future war soldiers. They wonder: why study for exams, or apply to college, or hope for any future at all when they have received confirmation of humanity’s ultimate demise within the next thirty years?

It’s an evocative illustration of climate despair, the pervading melancholia that has particularly affected younger generations who are not only facing the specter of a transformed world, but also reconciling with the associated employment prospects. The scene dramatizes the “eco-anxiety” that may even become a diagnosable condition.

Pratt’s character attempts to counter his students’ existential apathy by arguing that science is more important than ever: it will take scientific ingenuity to meet and hopefully overcome this looming challenge. His speech about the importance of science would seem on-the-nose even if it wasn’t being delivered in front of images of polar bears precariously perched on pint-sized ice floes.

Global warming also plays an integral role in the resolution of The Tomorrow War’s plot. Our heroes ultimately realize (spoiler alert) that the spacecraft carrying the alien invaders is not destined to arrive in Earth’s future but rather crash landed more than a thousand years in the past. Initially submerged in ice, the gradual warming of the planet eventually thawed the aliens out, thus precipitating their attack on humanity.

Many reviewers found The Tomorrow War’s climate change metaphor to be wanting. For some, the metaphor fell flat. Others thought the dull action movie trappings failed to live up to the challenge. The discourse around The Tomorrow War reminded me of the chatter surrounding TENET when it was released last year. A brief exchange of dialogue during that film’s climax suggests that environmental catastrophe is the primary motivation for the temporal war that fuels the plot. Many commentators seized onto this brief bit of backstory as the key to unlocking the labyrinthine narrative, with reviewers referring to the film as a climate change allegory, “Christopher Nolan’s statement on climate change,” and a treatise on intergenerational justice. Like The Tomorrow War, critics also derided the fact that TENET eluded the climate crisis rather than confronting it head on.

These commentators are touching upon the potential for climate fiction to shape political imaginaries, and suggesting that these films can elucidate an agenda for addressing the climate crisis. Manjana Milkoreit has written about the potential for climate fiction to influence societal responses to climate change by depicting imaginaries of the future. Yet the imaginaries depicted in these science fictions seem insufficient for addressing political realities. Returning to The Tomorrow War: this film imagines the climate crisis as an alien invasion, and the solution to the problem is to go kill the aliens with guns and bombs. There is something effective in how the film posits that the “war” cannot be displaced or projected to the future, but rather must be fought in our own time, yet the solution it imagines is overly simplistic and individualistic. As Matt Christman noted in one of his CushVlog entries, The Tomorrow War overlooks the fact that everyone is aware of the threat yet lacks the mechanisms of collective action that would enable them to do anything about it.

Similar critiques are emerging in reviews of Don’t Look Up. One largely negative review ended by asserting that “if the movie helps to do something about climate change, such critical objections are unimportant.” The potential of climate fiction to function as infrastructure for political imaginaries seems like a salient area of inquiry, but perhaps we’re asking too much of our entertainments.

Metaverse Madness

Late last month Facebook CEO Mark Zuckerberg announced that the company was changing its name to Meta Platforms Inc., or simply Meta for short. The timing of the announcement led many commentators to interpret the re-branding as an attempt by Facebook leadership to direct attention away from the leaked documents and whistleblower testimony that were drawing scrutiny to the company at the time. Zuckerberg himself downplayed the coincidental timing and described the primary motivation of the name change as minimizing confusion that may be generated by the corporate entity sharing a name with one of its many app services.

The October re-branding announcement sparked a deluge of commentary and a spike in usage of the term “metaverse.” Yet the notion of the metaverse has been floated by Zuckerberg and others far in advance of the recent name change. In January of last year venture capitalist and essayist Matthew Ball penned an oft-cited overview of the looming metaverse. Ball’s primer presents a definition of the metaverse and surveys the fundamental characteristics of what the metaverse both is and is not. The primary case study in this account is Epic Games, purveyor of the uber-popular Fortnite. Part of what sets Fornite apart, Ball says, is its role as a virtual gamespace where players engage and interact with an unparalleled range of pop culture intellectual property (IP).

“To this end, Fortnite is one of the few places where the IP of Marvel and DC intersects. You can literally wear a Marvel character’s costume inside Gotham City, while interacting with those wearing legally licensed NFL uniforms. This sort of thing hasn’t really happened before. But it will be critical to the Metaverse.”

The image of gamers clad in licensed superhero regalia while interacting in pop culture themed environments brings the movie Ready Player One to mind, and Ball actually refers to Ready Player One to illustrate how aspects of the metaverse may be reflected in the popular imagination. Last Spring, in the halcyon early pandemic days when I still thought my stay with my family would only last a month or two, I watched Ready Player One with my mom and sister. I had seen the film once before, and the story itself was the same bland trifle that I remembered. However, watching the movie in 2020, in the context of a global pandemic that has sent everyone indoors to more fully interface with virtual fantasy worlds mediated by various screens, the film seemed chillingly vital. When the film concluded I stated to my viewing companions that while the movie wasn’t very good, it might be among the most important in terms of reflecting the zeitgeist.

The not-too-distant future of Ready Player One seemed shockingly more possible in 2020 than when it was first released in 2018. Drones deliver pizzas amidst the ramshackle housing towers comprised of motley stacks of mobile homes. Within these rickety domiciles the inhabitants don VR headsets that enable users to ignore their deteriorating real world surroundings by immersing their consciousness in virtual dream worlds. Furthermore, the film’s emphasis on recognizable pop culture artifacts, decontextualized media signifiers, and reverence for the minutiae of fictional worlds seems highly resonant with our contemporary media and consumer culture. Our cultural landscape is dominated by an endless proliferation of cinematic universes most pervasively characterized by the remediation or reinvention of established franchises or IP, a cynical appropriation of memory and experience where nostalgia is mined for brand recognition. Our collective imagination seems bereft of novel or alternative visions to an extent that does not merely portend a stultifying homogenization of entertainment content but also implicates our very capacities for imagining and the horizons of our possible futures.

Facebook signaled a clear interest in Ready Player One-style VR gaming when it bought virtual reality company Oculus in 2014. Following the Meta name change Zuckerberg talked about research into material for a body suit like the characters wear in the movie, and the company is also working on haptic gloves.

Gaming applications do seem like a ripe avenue for metaverse initiatives. I’ve talked about Niantic on this blog for several years, not only in relation to the role of Pokemon Go in popularizing augmented reality but also regarding their ambitious plans for further AR ventures. Earlier this month Niantic announced that it was launching an AR developer kit designed to support development for a “real-world metaverse.” This news is not interesting in and of itself; what I did find interesting was that Niantic CEO John Hanke’s announcement of the initiative described the metaverse as a “dystopian nightmare.”

“As a society, we can hope that the world doesn’t devolve into the kind of place that drives sci-fi heroes to escape into a virtual one — or we can work to make sure that doesn’t happen. At Niantic, we choose the latter. We believe we can use technology to lean into the ‘reality’ of augmented reality — encouraging everyone, ourselves included, to stand up, walk outside, and connect with people and the world around us. This is what we humans are born to do, the result of two million years of human evolution, and as a result those are the things that make us the happiest. Technology should be used to make these core human experiences better — not to replace them.”

While I remain ambivalent about Niantic’s operations and ultimate goals, it is nice to see Hanke acknowledge how these dominant metaverse imaginaries seem to support a retreat from our physical environments in favor of purely virtual spaces. Zuckerberg’s promotion of his metaverse ambitions arrived shortly after his fellow billionaires like Jeff Bezos, Elon Musk, and Richard Branson were criticized for their respective vanity space-faring projects, activities that seem like extremely expensive and indulgent rocket hobbies in light of the ongoing precarity and existential anxiety being experienced by people around the world. While the space-faring billionaires seem to have elected to abandon the doomed Earth by escaping to another planet, Zuckerberg offers escape into the metaverse. As James D. Walsh put it in an editorial:

“There are some very uncomfortable things about all of this. We live in a capitalist society — money equals options. The people with the most options in the world, specifically Jeff Bezos, Elon Musk, and Mark Zuckerberg, either want to be off the planet or they want to create a different universe on this planet. It feels like the mother of all abdications. “We don’t want to improve the world, we want to go to a different world.” It seems somewhat nihilistic and strange.”

There are obvious ideological implications here (it is also depressingly unsurprising that Zuckerberg’s demo video announcing the metaverse centered around a work meeting…even after more than a year of the horrors of remote work and endless zoom meetings, Zuck can’t imagine an application of the metaverse beyond what amounts to a Second Life room for interacting with colleagues and being surveilled by your boss.). Some notable differences between these two visions of escape routes from civilizational collapse: the metaverse at least offers greater accessibility in the sense that many more people could realistically gain access to the technology as compared with the elite few who might end up migrating to Mars. However, the rocket jockeys have the benefit of actually having somewhere to go. The metaverse (which, it should be noted, is nascent at best) might promise virtual spaces for gaming, interacting, and (*sigh*) working, but it cannot offer a space to sleep, or food to eat, or air to breathe. In light of the social strains, environmental catastrophes, and other existential threats posed by the ideology of limitless growth meeting its inherent contradictions, the ultimate difference between these two abdications of capital may just be their respective timeframes.

AOC invokes McLuhan with “Tax the Rich” Gala dress

Last week congresswoman and media-discourse-lightning-rod Alexandria Ocasio-Cortez kicked off a firestorm of hot takes by wearing a ball gown emblazoned with the message “Tax the Rich” to this year’s Met Gala. The annual super-exclusive social event and big money fundraising soiree typically attracts buzzing commentary over its dramatic displays of eye-catching haute couture. The buzz over AOC’s dress hinged on the fact that she tied her fashion statement to an explicit political statement.

As is common in our highly-polarized sphere of social media discourse, reactions to the dress tended to fall on either end of a spectrum from adoring commendation to cynical derision. On subreddits that are more favorable toward AOC users posted images of the dress with comments that she was “staying true,” remarking that she “had the balls” to wear the dress, and calling her “the hero we deserve”. More critical users commented on the perceived hypocrisy of brandishing a class-conscious message at an ultra-elite event. Commenters on a TrueOffMyChest post called the dress “cringey asf” and the “definition of cringeworthy.”

So what to make of the “Tax the Rich” dress? Is it based or cringe? AOC herself weighed in with an Instagram post of the dress. The accompanying text begins with the statement: “The medium is the message.”

The invocation of McLuhan’s immortal dictum led me to consider just how exactly AOC was conceptualizing “the medium” in this instance. Is it really, as much of the online reaction seems to suggest, all about the dress?

For the past year I have been teaching a course titled Media and Consumer Culture, and some of the most interesting case studies that have come up in class discussions are from the world of fashion. Students are particularly interested in the symbolic exchange value of designer brands and in the world of fashion more broadly as a salient but oft-overlooked aspect of the media-consumer-culture continuum (students have also evinced a strong interest in sustainable or eco-fashion initiatives). In this case, however, AOC’s dress is not a consumer good, but rather a one-off fashion item. It would be another thing altogether if we were discussing a commercially-available mass-produced article of clothing that was branded with “tax the rich,” and it is likely that not nearly as many people would be talking about it at all.

So clearly the “medium” in this case cannot be separated from the public persona of AOC herself and the particular context of the Met Gala. First, regarding AOC’s personal “brand,” she has become the face of what constitutes the “radical” or “progressive” arm of what passes for leftist politics in the United States. In this sense, the “tax the rich” message is decidedly “on brand” for the political identity that AOC has established for herself. It goes without saying that most people’s intrinsic reaction to the Gala dress will inherently be colored by any preconceptions they hold regarding AOC.

Beyond the predictable ad hominem attacks directed toward AOC, many critical comments focused on the affluent and extravagant context of the Met Gala itself. The Gala is designed as a spectacle, both for the elite attendees and for the general public via the circulation of images in the media (in some sense the mediated aura of the gala and attendant commentary has become an annual event in its own right). The mediated nature of the highly publicized event thus affords a prime opportunity for an image event, something that AOC obviously understands and is likely alluding to in her citation of “the medium is the message.” The complete picture of the Gala as “medium” is therefore entangled with its extended mediation through social media images, shares, and comments.

I think the notion of “medium” in relation to the AOC Gala dress is legitimately complicated and entangled with issues of media spectacle, political celebrity, and modes of online discourse. The divisive reactions to both the dress and its wearer displayed the sort of performative indignation that characterizes the contemporary attention economy, and the debates over whether AOC was being righteous or hypocritical by wearing the dress at the event eluded engagement with the “tax the rich” message. The larger and looming question seems to be: just what is the appropriate medium and channel for addressing class inequality?

Some online commentators asserted that the copious amount of social media discourse that the dress generated proved that AOC’s message had succeeded in its ultimate goal of bringing attention to wealth disparity and taxation policy. This is a dubious proposition: as I already mentioned, the vast amount of online chatter that the dress prompted stayed focused on the surface level or “optics” of the spectacle. But the notion that the virality of the dress images serves as self-evident proof of the message’s success offers another potent parallel to McLuhan’s legacy. The continued circulation of McLuhan’s adage -- independent of its original meaning or explanatory context -- is a testament to its own truth: the aphorism, the sound bite, the fragment, the meme, etc., is the primary unit of informational currency in the electronic age.

The medium is the message.

Further thoughts on online education

This week I will be returning to an in-person classroom setting for the first time in more than a year and a half. It was evident last spring, and it remains evident now, that students are burnt out on online classes and eager to return to the classroom. My own feelings are a bit mixed. I am surprised to realize that my trepidation on returning to the classroom is not rooted primarily in the health risks, even though coronavirus transmission remains an ever-present public health concern. Strangely, it was the comments and questions from my non-teaching friends that alerted me to this cognitive discrepancy. “Aren’t you worried about catching COVID?” they’ve asked me. In these moments I became aware of being preoccupied not with the lingering virus but rather with how rusty my skills of classroom management had become.

As I’ve discussed previously, the advent of the pandemic and subsequent shift to remote instruction prompted sweeping reappraisals of the value of the college experience in general and the value of classroom education more specifically. The crisis affected me on multiple levels. On an existential level the emergence of the pandemic threw the very future of public institutions and interaction into doubt, higher education included. This uncertainty exacerbated my precarious position as fledgling early career academic, and my anxiety during the summer of 2020 was compounded by global unrest in addition to my ongoing lack of employment prospects.

I thus experienced the availability of distance learning as a boon: it afforded me the opportunity of continued employment, and offered other conveniences such as the elimination of commuting. There were clear benefits that I enjoyed, and even as my students expressed exasperation at “Zoom University” they also identified aspects of remote learning that they wanted to preserve: the online availability of lecture materials, “on-demand’ access to lecture recordings, and an end to the onslaught of class handouts. As an instructor I had developed my own list of perks that I was loath to relinquish, mostly relating to the availability of student names and attendance records (even with the associated discomfort over increased surveillance and privacy concerns).

Last Fall I discussed the merits of online teaching with a distinguished colleague. He has been retired from teaching for some time, but had just participated in a Zoom class session as a guest speaker. He was aghast at the number of students who elected to keep their cameras off, and that some of those who did choose to be visible were in dark rooms with sweatshirt hoods over their heads. I had to wonder how long it had been since he had been in a classroom as his dismay seemed to betray an unfamiliarity with the contemporary classroom setting. I also appealed to his robust background in media ecology: wasn’t he discounting the fact that each of the students now had an equal view of the instructor, as compared with a physical space? What would McLuhan say about the virtual classroom environment? When I discussed this with one of my mentors he pointed out that McLuhan would be honor bound to support remote learning, as that is exactly the sort of unexpected hot take that became part of his public persona and brand of media analysis.

I am aiming to approach the return to classroom instruction with an open mind and an ample amount of grace for my students. I remain hopeful that I will receive the same consideration.

Niantic responds to Pokemon Go players, acquires scanning company

In an earlier post I wrote about how Pokemon GO developer Niantic was rolling back some gameplay changes implemented during the pandemic, and how many players were pushing back against the reversion to the pre-pandemic status quo. Last week Niantic posted a response to the Pokemon GO community:

“We have heard your feedback about one change in particular - that of the PokéStop and Gym interaction distance. We reverted the interaction distance from 80 meters back to the original 40 meters starting in the U.S. and New Zealand because we want people to connect to real places in the real world, and to visit places that are worth exploring.”

Several threads on Pokemon GO-related subreddits featured reactions to Niantic’s statement. Some users dismissed the developer’s message as diversionary corporatespeak and crisis PR. This was echoed in several of the top comments in an r/Games thread:

“tl;dr We heard you. Now shut up and leave us alone. Quit telling us how you should be enjoying our game. But just to make you be quiet, we promise to make an investigative task force who will look into the risks and benefits of increasing the distance and get back to you at a later date.”

“Ah the classic "we need an internal team to decide the best course of action" when the solution is already right there and had been implemented for months. They're not changing anything, they're attempting damage control and hoping it all blows over.”

Over on r/PokemonGo, several users found Niantic’s stated rationale of “encouraging exploration” as dubious:

“This game is like 2% exploration and 98% visiting the same neighborhood pokestops and gyms over and over again, and Niantic knows this.”

“You want to give us exploring? Give us biomes, give us rare Pokemon in hiking areas, give us better pokemon in eggs so we see the benefit of walking. Why the hell would I want to walk any extra to get the same dumb pokemon that is in the wild? Do I really need to "explore" a QFC parking lot? Lies. Exploring has nothing to do with it.”

Many of the comments in the above thread posited that Niantic was appealing to virtues of “exploration” and “exercise” in order to mask their purely financial interest in prompting players to move to Poke stops. Niantic is clearly invested in maintaining their edge in geolocation and augmented reality technology: last week the company acquired a 3D scanning company called Scanverse. As Greg Kumparak wrote for TechCrunch:

“As I first wrote about years ago, one of Niantic’s goals is to build a detailed and endlessly-evolving 3D map of the world — a step they see as fundamental to enabling true, rich augmented reality experiences if/when the world ever embraces something like AR glasses. It’s a rather massive (and never-ending) task, but one made a bit more feasible by way of its ever-roaming player base across games like Pokémon GO, Harry Potter Wizards Unite and Ingress.”

Meanwhile, debates over the gameplay changes have now spawned divisive conversations over Covid and vaccines on the Pokemon Go subreddit. One user asked why Niantic was reversing the pandemic gameplay decisions when the virus is still with us, and the board moderators have affirmed a zero tolerance policy toward Covid denial or anti-vaccine posts.

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